in Business studies. what the business owes the other is called what​

Answers

Answer 1

Answer:assets

Explanation:

Answer 2

Answer:

Assets are what a business owns and liabilities are what a business owes. Both are listed on a company's balance sheet, a financial statement that shows a company's financial health. Assets minus liabilities equals equity, or an owner's net worth.

Explanation:


Related Questions

Inkamva Lethu was established to offer counseling service for drug addicts and raise substance abuse awareness at no cost, identify form of ownership for this statement

Answers

Answer: Nonprofit Corporation

Explanation:

A Nonprofit corporation is one where the organization works to promote the good of the public in general either through charity, education, science, health and the like. These organizations provide their services at no cost and therefore rely on donations from benefactors to keep them going.

Inkamva Lethu is a Nonprofit corporation as it works for the public good by counseling drug addicts and raising awareness of substance abuse. They do this at no cost as well so they are a nonprofit corporation.

Farm Co. leased equipment to Union Co. on July 1, Year 4, and properly recorded the sales-type lease at $135,000, the present value of the lease payments discounted at 10%. The first of eight annual lease payments of $20,000 due at the beginning of each year of the lease term was received and recorded on July 3, Year 4. Farm had purchased the equipment for $110,000. What amount of interest revenue from the lease should Farm report in its Year 4 income statement

Answers

Answer:

the  amount of the interest revenue is $5,750

Explanation:

The computation of the amount of the interest revenue is shown below:

The first payment will decrease the principal as the interest has not begins to accrue

= $135,000 - $20,000

= $115,000

Now the interest should be  

= $115,000 × 10% × 6 months ÷ 12 months

= $5,750

Hence, the  amount of the interest revenue is $5,750

Bill and Cathy built a new home in 1985 at a cost of $90,000. They paid 20% of the cost to build the home themselves and financed the rest. They paid off the mortgage in 15 years. They used $35,000 from Bill's inheritance to upgrade the home in 2004. When they sold the home for $335,000 in 2006, what was the value of their equity?
A. $35,000
B. $90,000
C. $210,000
D. $245,000
E. $335,000
F. It depends on the rate of interest on the mortgage they had

Answers

Answer:

E. $335,000

Explanation:

The computation of the value of the equity is as follows;

Given that

The cost of the home is $90,000

The payment made is of 20%

The usage of the inheritance is $35,000

And, the sale value of the home is $335,000

Now based on the above information

SInce the liability of the loan was repaid so here the equity i.e. left should be considered i.e. $335,000

Therefore the option e is correct

MycroFiber is a producer of microfiber material for the auto detailing industry. Jamal, the owner of MycroFiber is highly skilled in the technical and manufacturing areas, but does not understand pricing. Jamal knows he wants to cover the cost of production when selling his material and needs revenue to cover his overhead costs and to make a profit. To be sure he meets these goals, Jamal decides to take a cost-based pricing approach. If MycroFiber's cost of production is $4 a square yard, Jamal and Jamal prices his material at $10 a square yard, what is MycroFiber's margin percentage?

a. 40%.
b. 150%.
c. 60%.
d. 250%.

Answers

Answer:

40%

Explanation:

The MycroFiber's cost of production is $4 a square yard.

The Price of the material is $10 a square yard

The margin percentage is calculated as shown below:

Profit Margin = Profit/Revenue

Profit Margin = ($4/$10)* 100%

Profit Margin 40%

MycroFiber's margin percentage is 40%

The correct option will be "a. 40%."

Francina, who just started her first job, had been repaying her luxury sports car loan until she stopped payments two months ago. Her car was repossessed. What could have been good preventive behavior in this case?

Answers

Answer:

Not taking out a loan in the first place to buy that car

Explanation:

She obviously didn' t plan very well in the first place and just wanted to show off cause she got a new job. Maintaining oneself in personal budget is pretty important.

The best preventive behavior in this case would have been to report the situation to the Consumer Financial Protection Bureau.

What is the role of Consumer Financial Protection Bureau?

It is an agency that enforces that the markets for consumer financial products are fair, transparent and competitive.

Therefore, she could report to the Consumer Financial Protection Bureau agency to recover the car back because she have been making repayment for the car loan.

Read more about CFPB

brainly.com/question/13446888

help me now please and thank you

Answers

Answer:

3000

Explanation:

Why does the author introduce the text using a series of rhetorical questions?

A
to convince the reader that the majority of government power should be placed in the hands of the citizens, not the states that represent them

B
to inform the reader that the individual states need to maintain the bulk of power, instead of the federal government or the local communities in the state

C
to convince the reader that the majority of government power should be placed in the federal government because the states have too much infighting

D
to inform the reader that many of the individual states of the union are dissatisfied with the outcome of the conflict, and each of them are vying for power

Answers

Answer:

the answer is A. because we the citizen of a country vote them into power

Under a program called the Emissions Trading​ Scheme, the governments of European Union member nations establish overall targets for greenhouse gas emissions and issue​ __________, or​ permits, authorizing companies to emit certain amounts. In​ theory, an increase in the market clearing price of​ __________ should induce firms to develop methods of​ __________ their emissions of greenhouse gases.

Answers

Answer:

allowances; allowances; reducing.

Explanation:

Pollution can be defined as the physical degradation or contamination of the environment through an emission of harmful, poisonous and toxic chemical substances.

Offset trading refers to a type of trading system that is typically designed for the realization of more efficient pollution control.

Additionally, a free market in tradable pollution permits simply means giving manufacturing companies and individuals the legal right to pollution of the environment. For example, ABC company is purchasing the permit of 500 units of carbon dioxide (CO2) pollution annually, this simply means it is permitted to pollute the environment by 500 units of CO2 annually.

Furthermore, a free market in tradable pollution permits has some sort of benefits as companies can resell their unused permits or devise a cheaper means of reducing pollution. It also compensate companies that significantly reduces its pollution of the environment.

Hence, a government could issue allowances or permits to companies, thereby, giving them the permission and authority to emit certain amounts of pollutants. In​ theory, an increase in the market clearing price of​ allowances should stimulate the business firms to develop effective and efficient methods of​ mitigating their emissions of greenhouse gases (pollutants) such as methane, water vapor, carbon dioxide, etc.

Prepare a vertical analysis of the balance sheet data for Nike for 2020. (Round percentages to 1 decimal place, e.g. 12.3%.) NIKE, INC. Condensed Balance Sheet choose the accounting period $ (in millions) Percent Assets Current assets $8,961 enter your answer in percentages rounded to 1 decimal place % Property, plant, and equipment (net) 1,957 enter your answer in percentages rounded to 1 decimal place % Other assets 1,584enter your answer in percentages rounded to 1 decimal place % Total Assets $12,502enter your answer in percentages rounded to 1 decimal place % Liabilities and Stockholders' Equity Current liabilities $2,970 enter your answer in percentages rounded to 1 decimal place % Long-term liabilities 1,302 enter your answer in percentages rounded to 1 decimal place % Stockholders' equity 8,230enter your answer in percentages rounded to 1 decimal place % Total liabilities and Stockholders' Equity $12,502enter your answer in percentages rounded to 1 decimal place %

Answers

Answer:

NIKE, INC.

NIKE, INC.

Condensed Balance Sheet

As of December 31, 2020                    $ (in millions)     Percent

Assets

Current assets                                              $8,961         71.7%

Property, plant, and equipment (net)             1,957        15.6%

Other assets                                                   1,584         12.7%

Total Assets                                               $12,502         100%

Liabilities and Stockholders' Equity

Current liabilities                                         $2,970       23.8%

Long-term liabilities                                       1,302        10.4%

Stockholders' equity                                     8,230       65.8%

Total liabilities and Stockholders' Equity $12,502        100%

Explanation:

a) Data and Calculations:

NIKE, INC.

Condensed Balance Sheet

As of December 31, 2020                    $ (in millions)     Percent

Assets

Current assets                                              $8,961

Property, plant, and equipment (net)             1,957

Other assets                                                   1,584

Total Assets                                               $12,502

Liabilities and Stockholders' Equity

Current liabilities                                         $2,970

Long-term liabilities                                       1,302

Stockholders' equity                                     8,230

Total liabilities and Stockholders' Equity $12,502

Each balance sheet item is expressed as a percentage of the total assets under the vertical analysis.  This means that the item is divided by the total assets value of $12,502 multiplied by 100.

Harriet Kirby, a fund raising manager at a women's rights organization, experienced a bad incident last year with the public relations manager of a banking company who had committed to sponsor a charity event. The bank backed out at the last minute. This year, when a renowned international bank executive showed interest in sponsoring the organization's upcoming annual event, Kirby rejected their participation. She felt that banks have a casual approach toward charity events and it is risky to involve them in the event. Which of the following best characterizes Kirby's decision?
A) selective perception
B) cognitive dissonance
C) self-serving bias
D) bandwagon effect
E) self-fulfilling prophecy

Answers

Answer:

A

Explanation:

selective perception is a form of bias when new information is interpreted in a way that conforms to existing values and beliefs.

When a supplier makes a downward adjustment in the amount owed by a creditor, the creditor will:
A. reduce the amount of the account payable to the supplier, and decrease an asset such as inventory.
B. increase the amount of the account payable to the supplier, and decrease an asset such as inventory.
C. reduce the amount of the account payable to the supplier, and increase cash.
D. reduce the amount of the account payable to the supplier, and decrease cash.

Answers

Answer:

d

Explanation:

When a supplier makes a downward adjustment in the amount owed , it means that the supplier reduces the total amount owed. thus the creditor would r less cash and the debtor would pay less cash

Explain the difference between uninsured and underinsured.

Answers

Uninsured motorist insurance protects you if you're in an accident with an at-fault driver who doesn't carry liability insurance. Underinsured motorist coverage steps in when you're in an accident with an at-fault driver whose liability limits are too low to cover the medical expenses of any injured people.

If you purchase health insurance from a federal- or state-facilitated health insurance marketplace, then you are eligible for a premium tax
.

Answers

Answer:

credit.

Explanation:

Taxation can be defined as the involuntary or compulsory fees levied on individuals or business entities by the government to generate revenues used for funding public institutions and activities.

A tax incentive can be defined as benefits such as deductions, exclusions or exemptions given by the government to individuals or businesses so as to motivate them to save or spend money by reducing their tax rates i.e the amount of money to be paid as tax.

In the United States of America, if an individual or a patient purchase health insurance from a federal- or state-facilitated (sponsored) health insurance marketplace, then he or she is eligible for a premium tax credit payable by the internal revenue service (IRS).

This ultimately implies that, a premium tax credit is a refundable tax credit and it reduces the amount of money an individual or household would pay for his or her monthly health insurance payments when purchased through the health insurance marketplace.

An example is the Affordable Care Act (ACA) which was formally known as the Patient Protection and Affordable Care Act (Obamacare). It is a federal statute of the United States of America which was enacted by the 111th US Congress and signed into law by President Barack Obama. The Affordable Care Act (ACA) became effective on the 23rd of March, 2010 and it focused on making affordable health insurance available to qualified people or households through cost-sharing reductions and premium tax credits (subsidies).

Epsilon currently pays $94 per unit to buy a part for a product it sells. Epsilon has excess capacity, and estimates that making the part would incur variable costs of $8 for direct materials and $58 for direct labor. Epsilon's normal predetermined overhead rate is 150% of direct labor cost, but management computes an incremental overhead rate of $23.20 per unit to make this part. Epsilon should choose to:

Answers

Answer:

Make as the relevant cost to make is $89.20 per unit.

Explanation:

Calculation to determine what Epsilon should choose to:

Using this formula

Relevant cost to make= Direct material + Direct labor+Incremental overhead.

Let plug in the formula

Total Relevant cost to make=$8.00 +$58.00+$ 23.20

Total relevant cost to make$89.20

Therefore Epsilon should choose to:Make as the relevant cost to make is $89.20 per unit.

When Pat was talking with his customer about the new accounting system, his customer mentioned that she thought the new system was not going to fit into their budget. Pat explained that once her people were trained on it, it would require less time to process orders, and therefore save her money in payroll. Which part of the sales presentation is demonstrated in this example

Answers

Answer:

overcoming reservations

Explanation:

From the question we are informed about Pat who was talking with his customer about the new accounting system, his customer mentioned that she thought the new system was not going to fit into their budget. Pat explained that once her people were trained on it, it would require less time to process orders, and therefore save her money in payroll. The part of the sales presentation demonstrated in this case is an example of overcoming reservations.

Sales presentation can be regarded as sales pitch and it's a selling technique which can be explained as line of talk which is an attempts of persuading someone or something, using a planned sales presentation strategy of particular product/service which is been designed to initiate as well as close a sale of that particular product or service, example of this is overcoming reservations which is a method of persuading customers.

what is fiscal policy​

Answers

Fiscal policy is the use of government revenue collection and expenditure to influence a country's economy.

In April of the current year, Freeman Steel Company transferred Herb Porter from its factory in Nebraska to its plant in Michigan. The company's SUTA tax rates based on its experience ratings are 3.2% in Nebraska and 3.8% in Michigan. Both states base the tax on the first S9,000 of each employee's earnings. This year, Freeman Steel Company paid Herb Porter wages of $20,900: $2,800 were paid in Nebraska and the remainder in Michigan. Compute the following:
Round your answers to the nearest cent
a. Amount of SUTA tax the company must pay to Nebraska on Porter's wages _______
b. Amount of sUTA tax the company must pay to Michiganion Porter's wages _______
c. Amount of the net FUTA tax on Porters wages ___________.

Answers

Answer:

A. $96

B. $228

C. $42

Explanation:

A. Calculation to determine the Amount of SUTA tax the company must pay to Nebraska on Porter's wages

SUTA tax =$3,000 x 3.2%

SUTA tax = $96

Therefore the Amount of SUTA tax the company must pay to Nebraska on Porter's wages is $96

B. Calculation to determine the Amount of sUTA tax the company must pay to Michiganion Porter's wages

SUTA tax =($9,000 - $3,000 )x3.8%

SUTA tax =$6,000 x 3.8%

SUTA tax = $228

Therefore the Amount of SUTA tax the company must pay to Nebraska on Porter's wages is $228

C. Calculation to determine the Amount of the net FUTA tax on Porters wages

Net FUTA tax=$7,000 limit) x 0.6%

Net FUTA tax = $42

Therefore the Amount of SUTA tax the company must pay to Nebraska on Porter's wages is $42

XYZ Co. purchased merchandise on June 10 at a $5,000 invoice price with terms of 2/10, n/30 and paid for the merchandise on June 25. Illustrate the required entries to record and pay for this purchase under both the gross method and the net method by matching the action on the left with the method on the right. (Assume a perpetual inventory system is used.)

Answers

Answer:

Credit Cash for $5,000 on June 25.: Both methods

Credit Cash for $4,900 on June 25.: Neither method

Debit Discounts lost for $100 on June 25.: Net method

Debit Merchandise inventory for $5,000 for June 10.:Gross method

Explanation:

Based on the information given the required entries to record and pay for this purchase under both the GROSS METHOD and the NET METHOD by matching the action on the left with the method on the right will be :

Credit Cash for $5,000 on June 25.: BOTH METHODS

Credit Cash for $4,900 on June 25.: NEITHER METHOD

(100%-2%*$5,000)

Debit Discounts lost for $100 on June 25.: NET METHOD

(2%*$5,000)

Debit Merchandise inventory for $5,000 for June 10.:GROSS METHOD

If the firm finances investment spending out of retained earnings, then the interest rate is: Please choose the correct answer from the following choices, and then select the submit answer button. Answer choices the equivalent of income plus transfers minus taxes. the ratio of the total change in real gross domestic product (GDP) caused by an autonomous change in aggregate spending to the size of that autonomous change. the opportunity cost of using those funds for a particular investment project. irrelevant.

Answers

Answer: the opportunity cost of using those funds for a particular investment project.

Explanation:

Financing investment from the retained earnings of a company might seem like a costless method of sourcing funds but there is a cost that needs to be accounted for. This is the opportunity cost of not using those retained earnings for something else.

For instance, if Parrain Inc. decided to expand using retained earnings when they could have invested in a project that gave a return of 12% per year, the interest rate for the expansion is that 12% they could have earned from the other project.

Use the Internet to research different outside financing sources available to entrepreneurs. You will need to have at least three sources and their URL link locations.

Now that you have completed the research, record your findings in the table below.

Fill in three sources of financing and include their links.
Explain how an entrepreneur can acquire a loan from the financing source.

Answers

Answer:

Three sources of financing to a business includes;

1) Angels (National Angel Capital Organization, NACO)

Wealthy and experienced retired industry leaders, that invest in startups, require transparency, and take charge of the supervision of the business management practices

2) Business Accelerator or Incubators (MaRS; MaRS Discovery District)

An incubator provide enabling environment and resources for startups to develop ideas before going into production

3) Bank Loans (Business Development Bank of Canada, BDC)

Bank provide loans to startup with a good idea and an accompanying excellent business plan, and personal guarantee

Explanation:

Mention any 4 criteria that a human resource manager should consider about job applicants.

Answers

The correct answer to this open question is the following.

Although there are no options attached, we can comment on the following.

The criteria that a human resource manager should consider about job applicants are the following.

1.- Technical expertise in their fields.

Candidates must show they have the experience for the position they are applying for.

2.- Accountability.

Managers should prove that candidates are responsible people and own the consequences of their decisions and actions.

3.- Commitment.

Managers have to realize that candidates are willing and able to show appreciation and commitment to the company. Their work must be a priority and should be dedicated to it.

4.- Communication.

Employees should show their communications abilities and capacity to accept criticism.

The Pita Pit borrowed $198,000 on November 1, 2021, and signed a six-month note bearing interest at 12%. Principal and interest are payable in full at maturity on May 1, 2022. In connection with this note, The Pita Pit should report interest expense at December 31, 2021, in the amount of: (Do not round your intermediate calculations.)
A. $0.
B. $3,960.
C. $11,880.
D. $23,760.

Answers

Answer:

$3,960

Explanation:

The Borrowed amount is $198,000 on November 1, 2021.

The interest expense  at December 31, 2021 is calculated as shown below:

I=PRT

R=12%=0.12

P=$198,000

T=2 Months=(2/12) year

I=198,000*0.12*(2/12)

I=$3960

The correct option will be "B. $3,960."

Contrast how a depositor's account is classified by a bank compared to how it is classified by the account owner by completing the following sentence. A depositor's account is a(n) (liability/asset/expense) on the bank's records, but it is a(n) (liability/asset/expense) on the books of the account owner. Because of this, every time the account owner makes a deposit, the bank (debits/credits) the account owner's account.

Answers

Answer:

A depositor's account is a liability on the bank's records, but it is an asset on the books of the account owner. Because of this, every time the account owner makes a deposit, the bank credits the owner's account.

Explanation:

A liability is a debt that a person or company owes to another party, usually in the form of money. Therefore, a depositor's account shows the amount the banking is owing the depositor. This makes it a liability.

An asset is any resource that a business or economic entity owns or controls, such as money. Therefore, a depositor's account shows the amount a depositor has in the bank or the amount the bank is owing him. This therefore makes it an asset.

According to accounting principle, all assets must be debited while liabilities must credited. Since a deposit a liability to the bank, the bank credits the owner's account every time the account owner makes a deposit.

Therefore, a depositor's account is a liability on the bank's records, but it is an asset on the books of the account owner. Because of this, every time the account owner makes a deposit, the bank credits the owner's account.

Give one word for the following.

A. Involuntary separation from an organization.
__________________

B. Voluntary separation from an organization.
__________________

Answers

Answer:

a fired

b quit

Explanation:

involuntary is not by choice

voluntary is by choice

The Xu Corporation uses a periodic inventory system. The company has a beginning inventory of 2,150 units at $24 each on January 1. Xu purchases 2,400 units at $23 each in February and 1,150 units at $25 each in March. There were no additional purchases or sales during the remainder of the year. Xu sells 1,100 units during the quarter. If Xu uses the weighted average method, what is its cost of goods sold for the quarter

Answers

Answer:

$26,159

Explanation:

Cost of goods available for sale = (2,150 units * $24) + (2,400 units * $23) + (1,150 units * $25)

Cost of goods available for sale = $51,600 + $55,200 + $28,750

Cost of goods available for sale = $135,550

Number of units available for sale = 2,150 units + 2,400 units + 1,150 units

Number of units available for sale = 5,700 units

Weighted average cost per unit = Cost of units available for sale / Number of units available for sale

Weighted average cost per unit = $135,550 / 5,700

Weighted average cost per unit = $23.7807

Xu sells 1,100 units during the quarter.

Cost of goods sold = 1,100 units * $23.7807 per unit

Cost of goods sold = $26,159

What caused china's phenomenal economic growth rate over the last 30 years, and why is it likely unsustainable in the long run?

Answers

Answer:

What caused china's phenomenal economic growth rate over the last 30 years

There are many causes for China's economic miracle in recent decades.

The first cause is that China decided to open the country to foreign investment in some parts of the country, the famous Special Economic Zones, the first one having been located in the city of Shenzhen, north of Hong Kong. This flow of capital boosted inustrial growth.

The second cause is that China became a manufacturing powerhouse due to lower labor costs, reason why most developed countries outsourced a large precentage of their manufacturing sector to China.

A third cause is that the Chinese government worked closely with both domestic firms and foreign firms in specific sectors, promoting a mixed economy in between economic planning and a market economy.

why is it likely unsustainable in the long run?

China's growth is likely unsustainable in the long run because as a country develops and catches up with the advanced world, its rate of growth tends to fall due to a myriad of reason, from capital exhaustion to lower demographic growth, to a less dynamic consumer market in several sectors.

The Davises pay the annual property tax of $1,825 on their lake house every January. On a whim, they sell the lake house to the Bennets to buy a Winnebago and travel the country. Closing is set for July 31, and the buyers own the day of closing (pay prorated expenses through the day of closing). Using the calendar year proration method (assume that it's not a Leap year), how much of the pre-paid property tax was the Davises' responsibility

Answers

Answer:

$1,055

Explanation:

The computation of the pre-paid property tax was the Davises' responsibility is given below:

= $1,825 ÷ 365 days × 211 days

= $1,055

The 365 days represent total days in a year

The 211 days represent the days from Jan 1 to July 31

Hence, the pre-paid property tax was the Davises' responsibility is $1,055

Daisy McMillan works as the office manager for Timball and Lewis, a medium-sized law firm. One afternoon, she went to the hardware store to purchase a few maintenance items for the office. While there, she also bought her husband a hammer as a birthday present. At the register, the items, including the hammer, totaled $63. She paid for all the items together and received both a carbon copy receipt and a separate credit card receipt. Back at the office, she carefully scratched additional numbers on to the carbon copy receipt to increase the total price to $168 and turned in the altered receipt for reimbursement. Several weeks later, she turned in the credit card receipt along with another reimbursement request for the $63. What type of expense reimbursement fraud did she commit

Answers

Answer:

all of the above

Explanation:

found it on quizlet

Suppose the government launches a successful advertising campaign that convinces workers with high school degrees to quit their jobs and become full time college students. This would cause Group of answer choices the unemployment rate to decrease. the labor force participation rate to decrease. no change in the unemployment rate. the number of discouraged workers to increase.

Answers

Answer:

The answer is B.

Explanation:

The labor force participation rate to decrease. Labor force is the total number of people in paid employment (employed people) and unemployed people but who are actively searching for job.

Since the workers that quit job would be enrolled as full time college student, labor force rate will decrease since they are not employed and will not be actively searching for job.

Cranial Inc.has newly set up a website where customers can obtain information as well as buy its products.It notices that people who visit its website are instantly interested in the products,and 85% of the visitors end up making purchases.However,it also notices that the number of visitors are very low as they don't find it on their searches very often.Which of the following should Crayola include in its IBP campaign to increase its website's visibility and traffic?
A) Pop-under ads
B) Interstitial ads
C) Buzz marketing
D) Search engine optimization

Answers

Answer: D) Search engine optimization

Explanation:

When you search for a query and various websites pop up, the websites that you would most likely pick are the very first ones that you see and these websites are so high up because they have very good search engine optimization.

Search engine optimization increases the visibility of a website so that people can be able to find the website better. The major way it does this is by using keywords that people search. Cranial Inc. needs to work on its Search engine optimization so as to increase traffic to their website.

Answer:

D) Search engine optimization

Explanation:

Search engine optimization (SEO) can be defined as a strategic process which typically involves improving and maximizing the quantity and quality of the number of visitors (website traffics) to a particular website by making it appear topmost among the list of results from a search engine such as Goo-gle, Bing, Yah-oo etc.

This ultimately implies that, search engine optimization (SEO) helps individuals and business firms to maximize the amount of traffic generated by their website i.e strategically placing their website at the top of the results returned by a search engine through the use of algorithms, keywords and phrases, hierarchy, website updates etc.

Hence, search engine optimization (SEO) focuses on improving the ranking in user searches of a particular website by simply increasing the probability (chances) of the website emerging at the top of a web search.

In conclusion, Crayola should include search engine optimization (SEO) in its IBP campaign in order to increase its website's visibility and traffic.

Other Questions
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